Archived News 2001


2001 media releases
07.12.01 SEEK embraces new privacy standards
05.12.01 SEEK enters an alliance with Asia’s leading online employment site to expand Asia-Pacific reach
08.11.01 SEEK continues to attract job seekers in record numbers
02.05.01 SEEK: IT Job Falls Over-Exaggerated
15.03.01 SEEK Travel Tip: Working in the UK Beats the Falling Australian Dollar
05.03.01 SEEK: ANZ Job Ad Survey Outdated
01.03.01 SEEK: Qualified Candidates in 72 Hours Becomes a Reality
11.02.01 SEEK Delivers for Job Seekers and Advertisers


Media Release

07 Dec 2001

Australia’s leading internet employment site, SEEK, have embraced the new National Privacy Principles, due to take effect 21 December 2001. SEEK have announced that the SEEK websites, located at www.seek.com.au, will be in compliance with the new regulations well in advance of their implementation.

SEEK Senior Product Manager, Brian Borowsky, commented that SEEK has always regarded jobseeker privacy as paramount : “From our earliest days, SEEK have gone out of our way to protect our users’ personal information, to make it clear to our users how their information will be used, and to give users access to all of the information that we store for them. These are the very same concepts upon which the National Privacy Principles were created”.

SEEK have been working with representatives from the Office of the Federal Privacy Commission to ensure that they are in compliance with the new rules well in advance of their implementation. The Commissioner has already advised that SEEK is in compliance with the Principles. SEEK will continue to identify opportunities to further enhance job seeker privacy protections on the site, and to continue to set the pace for job seeker privacy protection.

The new principles, Borowsky said, will have a significant impact upon the recruitment industry in general. “It is now incumbent upon SEEK advertisers to provide job seekers access to their information upon request. Job seekers now have the right to update their files, and clients have an obligation to make an effort to keep that information up-to-date”.

CEO Paul Bassat agreed: “Some parts of the NPP are not particularly relevant – for instance it is not practical for a job seeker and an employer to interact anonymously. But issues of Openness, Data Quality, and Sensitive information are extremely important to job seekers, and the NPP provides an extremely useful framework for how to address those areas. In some cases business may have to change the way they operate. The outcome, however, will be well worth it: better quality data and better quality candidates. The NPP will provide greater assurance to candidates, encouraging more candidates to actively participate in the recruitment process”.

SEEK will be working with a broad range of its clients, from major multinational firms to one person recruitment consultancies, to ensure that they understand the implications of the changes.

“Our clients look to SEEK to participate in industry dialogues and to provide leadership on core industry topics. Clients have been coming to us for consultation, and we will continue to offer our input,” said Bassat.

For further information, please contact:
Paul Bassat
Chief Executive Officer
SEEK Limited
Tel: (03) 9510 7200
Anne Wickham
Edelman Public Relations Worldwide
Tel: 0419 185 664
Mobile: 0419 185 664

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Media Release

05 Dec 2001

Australia's leading online employment site, SEEK has announced a strategic alliance with JobStreet.com, Asia's leading on-line recruitment company that will enhance its reach in the Asia Pacific. Under the terms of the alliance, clients of both SEEK and JobStreet.com will be able to post job listings on each other's websites as well as access candidates across the markets they operate in via resume databases.

The alliance has created a pool of more than 2 million registered jobseekers, making it one of the largest candidates databases in Asia Pacific. Seek is the number one employment website in Australia and New Zealand and reaches more candidates than any other site with over 600,000 unique visitors every month. JobStreet has a database of 1.5 million subscribers and facilitates over 500,000 Internet job applications a month.

Clients of both companies now have the flexibility of using both websites to search for candidates in Australia and New Zealand as well as the countries where JobStreet.com operates, namely, Singapore, Malaysia, Philippines and India.

SEEK Business Development Director Andrew Bassat said: "This arrangement provides both SEEK and Jobstreet with additional ways to add value to our clients and jobseekers. Organisations in each of our regions now have an enlarged pool of candidates to tap into."

About JobStreet.com Pty Ltd

JobStreet.com is Asia's leading online recruitment company, the trusted job search partner to more than 1.5 million young professionals across Asia. JobStreet.com offers an array of career services including career advice, job tracking, resume building and the ease of online applications to companies of jobseeker's choice, facilitating over 5,000,000 career matches, and over 500,000 Internet job applications a month. JobStreet.com currently has 10 offices across Singapore, India, Malaysia and Philippines.

For further information, please contact:
Paul Bassat
Chief Executive Officer
SEEK Limited
Tel: (03) 9510 7200
Anne Wickham
Edelman Public Relations Worldwide
Tel: 0419 185 664
Mobile: 0419 185 664

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Media Release

08 Nov 2001

Australia's leading internet employment site, SEEK, attracted over 615,000 unique visitors to its site in October 2001 according to results released by Red Sheriff. This represents 8% of the Australian workforce. According to SEEK CEO Paul Bassat: "The October Red Sheriff results indicate how quickly the internet is becoming the predominant medium for job seekers to search for jobs in Australia".

(Note: According to the Australian Bureau of Statistics there were 7,715,000 employees aged 15 and over in Australia as at November 2000).

SEEK continued to increase its market share in October by attracting nearly 57,000 additional unique visitors compared to September, which was greater than the increase enjoyed by any other private sector site.

The Red Sheriff data for October found that job seekers spent in excess of 23 million minutes on the SEEK site during October compared to just over 6 million minutes for its nearest competitor. Eyeball minutes is a critical measure of the popularity of internet employment sites as it reflects not only the number of people visiting a site each month, but how long they are spending on average at the site. The chart below reflects the number of eyeball minutes for SEEK and its three major competitors during October 2001.

Commenting on the October Red Sheriff results Paul Bassat noted that: "These results clearly indicate that SEEK continues to be the site of choice for Australian job seekers. Job seekers are spending more time on our site each month than on our 3 major competitors sites combined".

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Eyeball minutes - October 2001


Source: Red Sheriff

(Eyeball Minutes is equal to the number of unique visitors attracted by each site per month multiplied by the average number of minutes each visitor spends at that site during the month).

For further information, please contact:
Paul Bassat
Chief Executive Officer
SEEK Limited
Tel: (03) 9510 7200
Anne Wickham
Edelman Public Relations Worldwide
Tel: 0419 185 664
Mobile: 0419 185 664

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Media Release

02 May 2001

SEEK: IT Job Falls Over-Exaggerated

SEEK Limited, Australia's leading Internet employment site today defied claims that the IT sector is facing a job slump and launched a new site catering specifically for the needs of the industry.

Called SEEK IT, the new site provides an exclusive destination for IT job seekers which offers IT specific tools and career resources to assist with overall career management. It currently offers over 15,000 jobs, and special features include IT certification exams, skills tests and a salary indicator.

SEEK IT follows the launch in March of SEEK Screen, a collection of screening and testing tools which helps take the pain out of the shortlisting process for both recruiters and job seekers.

Announcing SEEK IT, CEO of SEEK Limited Paul Bassat said: "While there is no doubt that the volume of IT jobs being advertised has fallen back from the highs experienced midway through last year, the reality is that Australia is facing a considerable skills shortage in the IT area."

"People with IT experience, even just a couple of years, are still often taking their pick from a number of offers. Salaries may have dropped off a little, but I think it's fair to say that this has been reflected right across the Australian job market, and not just the IT sector."

Commenting on SEEK's experience as an IT employer, Mr Bassat said: "Despite overwhelming gloom from business commentators during the last 12 months about anything to do with IT or the Internet, SEEK's business continues to go from strength to strength. In the past 12 months, we have grown our staff numbers by 80%."

"I look forward to seeing what we can achieve in so-called better times", he said.


For further information, please contact:
Paul Bassat
CEO, SEEK Limited
Tel: (03) 9510 7200
Anne Wickham
Edelman Public Relations Worldwide
Tel: 0419 185 664
Mobile: 0419 185 664

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Media Release

15 March 2001

SEEK Delivers for Job Seekers and Advertisers

The Australian dollar may be falling, but finding work to subsidise that holiday to Europe just became easier with the launch of a new UK job zone on seek.com.au.

SEEK UK, The latest offering from SEEK Limited, Australia's leading Internet employment site, features advertisements for jobs in England and Ireland with all the usual job search facilities plus direct links to UK recruitment consultants. The site also offers useful information on topics ranging from how to get a working visa to the top ten tips for travellers.

Announcing the site's launch, SEEK CEO Paul Bassat said: "Our exchange rate has made travelling to the UK much less affordable for Australians, encouraging many to finance their trip by working in London or elsewhere."

"It is also increasingly common for professionals to seek a stint in the UK to expand their career horizons or as a precursor to their big trip. Lining up a job before leaving home allows travellers to decide where they want to live, whether they will take a trip on the way and importantly, what they can afford."

"A key success factor at SEEK is our ability to constantly adapt our site and add new features based on job seekers' and advertisers' needs. SEEK UK will make it easier for people looking for a working holiday or a career move to achieve their goal much quicker and without the heartburn of getting off a 30 hour flight and then having to look for a job.

"SEEK has identified useful employment contacts and information for would-be travellers and pulled them together onto one site. This improved access to information about what work is available will allow Australians to make informed choices about the work they accept without undue pressure.

"The site will also benefit UK employers, making it easier for them to attract committed and qualified staff with the widely recognised and highly-valued Australian work ethic", he said.


For further information, please contact:
Paul Bassat
Chief Executive Officer
SEEK Limited
Tel: (03) 9510 7200
Anne Wickham
Edelman Public Relations Worldwide
Tel: 0419 185 664
Mobile: 0419 185 664

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Media Release

05 March 2001

SEEK: ANZ Job Ad Survey Outdated

Paul Bassat, CEO of Australia's leading Internet employment site, SEEK Limited today called on the ANZ to update its job survey and findings to reflect the massive growth in job advertisements that are now online.

"The ANZ Job Ad Series data released today states that newspaper job ads fell 10 per cent in February to an average of 21,735 per week. At the same time, the number of jobs advertised online increased by 7.4 per cent in February to an average of 89,649 per week."

"According the ANZ's own figures, the actual growth in online job advertisements in absolute numbers outweighs the decline in the number of jobs advertised in newspapers in February."

"The ANZ job figures have historically been a good predictor of future economic activity, but the strong shift to the Internet for employment advertising is now challenging the relevance of the survey", he said.

"The ANZ continues to base its monthly job survey and its conclusions on newspaper advertisements which by its own admission accounted for less than 20 per cent of advertised jobs in February. "

"In my view, job classified ads will continue to shift online because it is cheaper, faster and easier for job seekers to search for their ideal job and for advertisers to reach qualified candidates. "

"We recommend that in future surveys the ANZ integrates the way it interprets declines in newspaper job advertising and the corresponding increase in Internet job advertising to provide a more accurate picture of overall economic activity", said Mr Bassat.

For further information, please contact:
Paul Bassat
Chief Executive Officer
SEEK Limited
Tel: (03) 9510 7200
Anne Wickham
Edelman Public Relations Worldwide
Tel: 0419 185 664
Mobile: 0419 185 664

back to index

 

Media Release

01 March 2001

SEEK: Qualified Candidates in 72 Hours Becomes a Reality

SEEK Limited, Australia's leading Internet employment site, today launched a collection of screening and qualification tools that will allow advertisers to substantially reduce the time required to hire qualified staff. This is a significant step forward for SEEK and reinforces its ability to deliver online solutions to meet client needs.

Announcing a number of new initiatives, Paul Bassat Chief Executive Officer of SEEK Limited said: "While our competitors are focussed on attempting to build their market share, we are busy developing new products and relationships to benefit both our advertisers and users. SEEK Screen is a perfect example of our absolute commitment to listening to clients and delivering against their needs. This product will change the nature of online recruitment and we're proud to be leading the space."

SEEK Screen, a proprietary screening tool, allows advertisers to build a tailored application form online which candidates complete as part of their application. The form can include direct questions to establish whether candidates meet minimum selection criteria as well as open-ended questions asking for information which may not be contained in candidate resumes. The advertiser has the option to receive all applications or automatically set aside and notify unsuccessful candidates based on their response to certain questions.

In response to growing interest in online testing, SEEK has also forged a strategic alliance with Brainbench, the world's largest provider of online certification tests. Brainbench has developed timed tests which allow detailed assessments of candidates' job-specific skills in areas including IT, computer software, management, office skills and languages and communications.

SEEK has also finalised an alliance with Onetest. Onetest is a simple 20-minute cognitive ability test which ranks candidates' general ability in relation to the broader population, in relation to people in similar jobs and in relation to other candidates applying for the same job. Cognitive ability has long been recognised as a key indicator of how well a person will perform on the job. It includes the ability to process information, reason, solve problems, grasp new concepts, apply knowledge, make decisions and respond to new and unfamiliar situations.

"We have added SEEK Screen and online testing tools in direct response to feedback from our advertisers who want to get to qualified candidates quicker. Our innovative tools will greatly assist in the qualification process and we are aiming to deliver qualified candidates within 72 hours. We think this is entirely possible with our unique combination of tools to build candidate interest quickly, our resume database, and now our screening, testing and certification options".

"The Internet gives talented individuals greater scope to communicate their strengths with potential employers. Online job seekers are now spending less time writing formal applications and more time researching the companies they wish to work for and those they fit best with."

"Face to face interviews remain the best way for recruiters to select staff, and for candidates to select employers. We are using technology to help both parties get to meet each other faster", said Mr Bassat.

For further information, please contact:
Paul Bassat
Chief Executive Officer
SEEK Limited
Tel: (03) 9510 7200
Anne Wickham
Edelman Public Relations Worldwide
Tel: 0419 185 664
Mobile: 0419 185 664

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Media Release

11 February 2001

SEEK Delivers for Job Seekers and Advertisers

SEEK Limited continues to dominate the online employment market with double the market share of competitors who are spending up big on advertising in an attempt to build their user base.

According to the latest figures released by Red Sheriff, seek.com.au was the most visited online employment site during January with 455,011 unique visitors who looked at 13,554,794 page impressions. The next closest competitor was monster.com.au with just 248,614 unique visitors, and 4,188,304 page impressions viewed. Despite heavy promotion of clicks and mortar sites such as mycareer, all other competitors have so far failed to reach 50% of SEEK's user base.

SEEK was also the stickiest Internet employment site during January with an average session duration for its users of 16:15 minutes.

Announcing the results, SEEK Chief Executive Paul Bassat said: "SEEK's success has been fuelled by our understanding of what job seekers want and how to get the best from Internet technology. We have added a range of new search tools and products aimed at helping individuals manage their careers and we are acknowledged as the online employment specialist", he said.

"In the coming months we will launch a number of exciting initiatives and we are confident that we will continue to grow with our advertisers and users", Mr Bassat said.

For further information, please contact:
Paul Bassat
Chief Executive Officer
SEEK Limited
Tel: (03) 9510 7200
Anne Wickham
Edelman Public Relations Worldwide
Tel: 0419 185 664
Mobile: 0419 185 664

back to index

 

 

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